Hinson Ford Cider & Mead

Dennis Kelly checks the alcohol content of a batch of mead.

The Project: We put together a three-minute video for Hinson Ford Cider & Mead in Amissville, primarily for the co-owners, mead maker Dennis Kelly and cider maker Dave Shiff, to use in an Indigogo funding campaign.

The Client: Hinson Ford Cider & Mead, Amissville, Va.

Details: Rather than work from a script, we interviewed Dennis and Dave in their tasting room-to-be (Hinson Ford opened for business this fall during the Rappahannock County Farm Tour) and illustrated their comments on what makes Hinson Ford cider and mead special with about a day's worth of shooting, plus photography — and original music by Roger.